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A Million Tweaks marketing

(small marketing hints and tips that grow)

What's your problem?

Marketing is a systematic way of discovering problems and solving them in a sustainable way.

So if you're looking to develop a new business, work out what your problems are, choose one, and set about solving it.

If you are running an established business, go looking for problems. Start with customer complaints and returns. Pick a problem. Solve it. Repeat.

Customer complaints are just the tip of the iceberg though. Run secret shoppers and website usability testing too. Check Google Analytics for problems on your website. Actively seek out problems.

Basically, marketing is problem solving. So establish a system.


Get it done by: http://www.surgemarketing.co.uk
For: .. price depends. Complaints, problems & their solutions are ideas and inspiration for content. People search for solutions to their problems, so writing articles about problems & solutions is great for SEO.

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